BuzzStream
BuzzStream
Outreach CRM for finding contacts, sending personalised pitches and tracking link-building and PR campaigns.
Best for: Digital PR outreachVisit BuzzStream (opens in new tab)
SEO tools directory
13 Backlink analysis and outreach tools
Checked on 6 October 2026 · 7 free or freemium · 6 paid
Short answer
What are backlink analysis and outreach tools?
Backlink tools show which websites link to you and your competitors; outreach tools help you find contacts and pitch journalists or site owners to earn new links and mentions.
Compare at a glance
| Tool | Maker | Pricing | Best for |
|---|---|---|---|
| BuzzStream | BuzzStream | Paid (free trial) | Digital PR outreach |
| Featured | Featured | Freemium | Expert quotes and mentions |
| HARO (Help a Reporter Out) | Featured | Free | Earning press coverage |
| Hunter | Hunter | Freemium | Finding outreach contacts |
| Linkody | Linkody | Paid (free trial) | Backlink monitoring |
| LinkResearchTools | LinkResearchTools | Paid (free trial) | Link audits and disavows |
| Majestic | Majestic | Paid | Link profile analysis |
| MentionMatch | Superpath | Free | B2B and SaaS experts |
| Moz Link Explorer | Moz | Freemium | Backlink checks |
| Pitchbox | Pitchbox | Paid | Scaled link building |
| Qwoted | Qwoted | Freemium | Expert PR placements |
| Respona | Respona | Paid | Outsourced link building |
| Source of Sources | Peter Shankman | Free | Earned media |
All 13 tools in detail
Paid (free trial)
Featured
Featured
Platform where experts answer media and publisher questions to earn quotes, mentions and links.
Best for: Expert quotes and mentionsVisit Featured (opens in new tab)
HARO (Help a Reporter Out)
Featured
Revived daily email of journalist source requests, relaunched in 2025 after Featured bought it from Cision.
Best for: Earning press coverageVisit HARO (Help a Reporter Out) (opens in new tab)
Hunter
Hunter
Finds and verifies professional email addresses for outreach, with built-in cold email campaigns.
Best for: Finding outreach contactsVisit Hunter (opens in new tab)
Linkody
Linkody
Monitors your backlinks around the clock and alerts you when links are gained or lost.
Best for: Backlink monitoringVisit Linkody (opens in new tab)
LinkResearchTools
LinkResearchTools
In-depth backlink auditing suite for spotting risky links, building disavow files and researching competitors.
Best for: Link audits and disavowsVisit LinkResearchTools (opens in new tab)
Majestic
Majestic
Dedicated link intelligence index with Trust Flow and Citation Flow metrics and historic backlink data.
Best for: Link profile analysisVisit Majestic (opens in new tab)
MentionMatch
Superpath
Connects B2B writers with expert sources for quotes; formerly Help a B2B Writer.
Best for: B2B and SaaS expertsVisit MentionMatch (opens in new tab)
Moz Link Explorer
Moz
Checks backlinks, linking domains and Domain Authority, with limited free queries each month.
Best for: Backlink checksVisit Moz Link Explorer (opens in new tab)
Pitchbox
Pitchbox
Outreach platform that combines prospecting, personalised email sequences and CRM for link building.
Best for: Scaled link buildingVisit Pitchbox (opens in new tab)
Qwoted
Qwoted
Matches journalists with expert sources so brands can earn press mentions and links.
Best for: Expert PR placementsVisit Qwoted (opens in new tab)
Respona
Respona
Done-for-you link-building service that secures placements on relevant publisher sites on a pay-per-result basis.
Best for: Outsourced link buildingVisit Respona (opens in new tab)
Source of Sources
Peter Shankman
Free daily email of journalist queries from HARO's original founder, with strict reply rules.
Best for: Earned mediaVisit Source of Sources (opens in new tab)